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Research on Product Service Design of Intelligent Refrigeration Display Cabinet

Research on Product Service Design of Intelligent Refrigeration Display Cabinet

Na Fang, Keping Li*, Keteng Li

Southwest Jiaotong University, Chengdu, 611756, China


Abstract: This paper analyzes the contact points used in the refrigerated display cabinet of small supermarket, so as to find out the opportunity points to design products that meet the needs of users and businesses, and analyzes and studies the contact points in the user's journey diagram and the pain points in the use process, so as to find out the design points. Conclusion in this small supermarket shopping environment space area is lesser, fast and efficient as possible to complete the shopping or finishing goods is the user's requirements, through the analysis and study of user journey map to find the chance of product innovation design points, the existing refrigerated display cabinet in product innovation design to better meet the needs of users.

Keywords: Service design; User journey; Innovative design